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GDPR COMPLIANT

Privacy Policy

We respect your privacy and protect your personal data. This privacy policy explains how we collect, use and protect your data in accordance with GDPR.

Secure data
Full transparency
GDPR compliance

Data Controller

Contact Information

Data Controller: Bondtofte Holding ApS

VAT No: DK34560311

Address: Frederiksberg Allé 4, 6th floor

Postal Code: 1621 Copenhagen V

Country: Denmark

Phone: +45 28 33 82 05

Email: henrik@linkbuildingbogen.dk

Data Protection Officer

Contact Person: Henrik Bondtofte

Email: henrik@linkbuildingbogen.dk

Response Time: Within 72 hours

Supervisory Authority: Danish Data Protection Agency

Authority Website: datatilsynet.dk

EU Representative: Available upon request

What Information Do We Collect?

Information you provide directly

  • Name and email: When purchasing, contacting us, or subscribing to newsletter
  • Delivery address: When purchasing physical products
  • Payment information: Handled by Stripe (we do not store card details)
  • Correspondence: Emails, messages and support inquiries

Information we collect automatically

  • IP address: Anonymized after 30 days
  • Browser information: Type, version and settings
  • Device information: Screen resolution, operating system
  • Usage data: Pages visited, time on site, click data

Why Do We Use Your Information?

Necessary purposes

  • • Process and deliver your orders
  • • Send purchase confirmations and receipts
  • • Handle customer service and support
  • • Fulfill legal obligations
  • • Prevent fraud and abuse

Legitimate interests

  • • Improve website functionality
  • • Analyze user behavior (anonymized)
  • • Optimize user experience
  • • Technical troubleshooting and security
  • • Marketing to existing customers

With your consent

  • • Newsletter and SEO tips
  • • Marketing cookies
  • • Personalized content
  • • Product recommendations
  • • Tailored communication

We NEVER use data for

  • • Selling to third parties
  • • Spam or unwanted marketing
  • • Profiling without consent
  • • Sharing with competitors
  • • Automated decision-making

Do We Share Your Information?

Data processors (necessary only)

Stripe (Payments)

  • • Processes all payments securely
  • • PCI DSS Level 1 certified
  • • We never receive card details
  • • Location: USA (adequacy decision)

Vercel (Hosting)

  • • Hosts website and handles traffic
  • • Anonymized log files
  • • GDPR compliance certified
  • • Location: EU and USA

PostNord (Delivery)

  • • Only name and delivery address
  • • Only for physical deliveries
  • • Nordic company (GDPR compliant)
  • • Data deleted after delivery

Google Analytics

  • • Anonymized user statistics
  • • IP addresses are masked
  • • Only aggregated data
  • • Can be opted out via cookies

We NEVER share with:

  • • Advertising agencies
  • • Marketing companies
  • • Data brokers or collectors
  • • Social media platforms
  • • Competitors
  • • Foreign authorities

How Long Do We Keep Your Data?

Data retention

Customer data:

  • • Order history: 5 years (accounting law)
  • • Contact information: 3 years after last purchase
  • • Newsletter subscriptions: Until unsubscribed
  • • Support correspondence: 2 years

Technical data:

  • • IP addresses: 30 days (then anonymized)
  • • Server log files: 90 days
  • • Cookies: Up to 2 years (depends on type)
  • • Analytics data: Anonymized, 26 months

Automatic deletion

We have implemented automatic deletion procedures to ensure your data is not kept longer than necessary:

  • Inactive customer accounts are automatically deleted after 3 years of inactivity
  • IP addresses are automatically anonymized after 30 days
  • Newsletter unsubscriptions result in immediate deletion

Your Rights Under GDPR

Right to access

You can obtain all personal data we process about you, as well as information about how we process it.

Right to rectification

You can have incorrect or incomplete personal data we process about you corrected.

Right to erasure

You can have your personal data deleted if it is no longer necessary or lawfully processed.

Right to restriction

You can have the processing of your personal data restricted in certain situations.

Right to data portability

You can have your personal data provided in a structured, commonly used and machine-readable format.

Right to object

You can object to processing of your personal data based on legitimate interests.

How to exercise your rights:

Email: henrik@linkbuildingbogen.dk

Phone: +45 28 33 82 05

Response time: Within 72 hours

Full processing: Within 30 days

Data Security

Technical security measures

  • SSL/TLS encryption on all connections
  • Encrypted database with access control
  • Regular security updates
  • Automatic backup and disaster recovery
  • Continuous security monitoring
  • Limited staff access (need-to-know)

Data breaches

In case of any data security breaches, we will immediately implement security procedures, report to the Data Protection Agency within 72 hours and inform affected individuals if there is high risk.

Complaints and Dispute Resolution

Contact us first

If you have questions or complaints about our processing of your personal data, we encourage you to contact us directly first.

Email: henrik@linkbuildingbogen.dk

Phone: +45 28 33 82 05

Response time: Within 72 hours

Supervisory authorities

You always have the right to lodge a complaint with the relevant data protection authority.

Danish Data Protection Agency

Carl Jacobsens Vej 35, 2500 Valby, Denmark

Email: dt@datatilsynet.dk

Website: datatilsynet.dk

EU ODR Platform: ec.europa.eu/consumers/odr

Updates to Privacy Policy

Ongoing updates

We update this privacy policy regularly to ensure it reflects our current data practices and complies with applicable legislation.

For significant changes:

  • • Information via email to registered users
  • • Visible notice on website
  • • Option to withdraw consent
  • • 30 days notice before changes take effect

Version history:

  • • Version 3.0: January 2025 (GDPR update)
  • • Version 2.1: August 2024 (Cookie policy)
  • • Version 2.0: May 2023 (Major revision)
  • • Version 1.0: June 2021 (Initial)

Questions About Your Data?

We are committed to protecting your privacy. Contact us if you have any questions.

Response within 72 hours
GDPR compliance
Secure data processing

Last updated: January 2025 | Version 3.0 | Applicable to linkbuildingbogen.dk